Archive: September 7, 2018 - Gary Borders

A Little Moxie Goes Long Way

I was walking Sam the Dog the other day, listening to NPR as usual, and a rather lengthy report came across that Coca-Cola had purchased Moxie. One might ask why this would matter if raised anywhere except New England. It is likely most folks in these parts have never heard of Moxie. If I concentrate, I can still summon the bittersweet taste of sipping a can of Moxie soda. Moxie is the official soft drink of Maine. The town of Lisbon hosts an annual Moxie Festival. The beverage is produced in New Hampshire, my native state. It tastes somewhat like root beer, but with a bitter, rather wanky aftertaste....

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